Our Values

In 1998, the Village of Pleasantville commissioned a small, four-stand farmers market in a tiny lot right in the middle of town, with a few simple goals. Those goals have been formalized as our Market’s mission statement, which is to:

  • Encourage a healthy community by promoting a sustainable food system with wholesome, regionally grown and produced food
  • Foster a culture of community and pride in our village, and a farmers market that is committed to diversity, equity, and inclusion.
  • Support Pleasantville’s economic development by bringing more visitors and activity to the retail shopping districts, and encouraging visitors to explore the Village’s historical and cultural offerings

Over the years, our downtown grew stronger, and the Market grew with it, moving to a narrow patch of land next to the Metro-North train station.

But we saw even more potential. In 2010, the Market moved into the Memorial Plaza lot, creating a walking plaza closed to cars, quadrupling the number of stands, adding weekly live music and kids events, presenting more chef demos, and carving out a large, shaded seating area.

Today, the Pleasantville Farmers Market is run by a small but enthusiastic group of volunteers who love our Village, believe in supporting local farmers and local business, enjoy enhancing people’s understanding of health and sustainability, and take pride in creating a rich sense of community.